Dental Marketing Made Easy: A Simple Guide to Developing the Best Marketing Plan for Your Practice

If there’s one thing my team and I have learned from helping thousands of dentists grow their practices, it’s that dental marketing doesn’t have to be complicated to work.

This is important because we have a lot on our plates between running the business side of our practice, managing day-to-day operations, and treating our patients. With so many pulls on our time, attention, and budgets, the last thing we need is to have our marketing plan add to the demands of our work.

In fact, my team and I have observed that simple dental marketing plans actually get better results than complicated ones. One of the main reasons for this is because a simple plan can be started quicker and easier. Additionally, once they’re up and running, simple plans are easier to test, measure, and improve than complicated ones. Thus, you could be wasting hundreds or even thousands of dollars a month on parts of a marketing plan that are not working just because your plan is too complicated.

This guide is designed to show you simple dental marketing strategies that any dental practice can start using. These are repeatable, high-impact activities to help you get the best return on your dental marketing time and money.

The Difference Between Dental Marketing and Dental Advertising

The Difference between Dental Marketing and Dental Advertising

Before moving into discussing specific dental marketing strategies for dentists, it’s important to clear up the difference between dental marketing and dental advertising.

In the most basic terms, the difference between dental marketing and dental advertising is the difference between your plan and your tactics.

Dental marketing is your overall plan or big-picture strategy you have for building your practice’s brand, generating awareness in your community, and attracting people to your practice.

Dental marketing includes a number of different tactics, only one of which is advertising. In this context, advertising is the tactic of paying to get an offer or message about your practice displayed to a certain group of people who you believe to have the potential to grow your practice. Some traditional examples of dental advertising include radio or phone-book ads. A more recent (and more effective) type of dental advertising is running Facebook ads.

Other marketing tactics include things such as online review marketing, local networking, event sponsorships, charitable drive hosting, and search engine optimization.

For example, if your goal is for your practice to be known as a high-end, spalike dental practice, your dental marketing might include premium product sponsorships, organizing charitable initiatives, networking with other high-end businesses in your community, Facebook advertising targeting local people who use premium brands, and creating content about high-end dental services.

In this example, advertising is just one way of attracting the right people to you. It’s just one part of your overall marketing plan.

For the rest of this guide, I’ll share the best dental marketing strategies my team and I have used to grow my practice and help thousands of others do the same.

Second, I’ll share the best strategies for creating great Facebook posts. Creating social media posts for dentists is one of the favorite things my team does. I’ll share the best strategies for creating Facebook posts that will help you build a group of raving Facebook fans!

Third, I’ll help you plan and prepare the most effective Facebook ads. Facebook advertising allows you to reach people with unprecedented precision to help you get better and faster results at a fraction of what dentists and dental practices typically spend on dental ads in traditional media and other advertising. I’ll teach you how the best Facebook ads for dentists perform and how you can get the most effective Facebook dental ads strategies working for you.

If you’re ready to have the best social media marketing strategies for dentists working on your behalf to build the best Facebook page possible for your practice, the best Facebook posts building engagement and raving fans, and the most efficient and effective Facebook ads directing people to your special offers and dental marketing funnels, then follow the steps I outline in the rest of this definitive guide to Facebook marketing for dentists!

Dental Marketing Strategies

Dental Marketing StrategiesIn the simplest sense, dental marketing strategies are ways we get noticed by the right people to grow our practices. Here are five of the most common categories of dental marketing strategies dentists use as part of their dental marketing plan.

Traditional Dental Advertising Strategies

Dentists traditionally advertised in newspapers, phone books, radio shows, and television. These strategies have been used for decades. Because of that, many dentists are more familiar and comfortable with these traditional advertising strategies. It is easy for dentists to see how these strategies get their brands in front of people because they can turn on the TV or radio and hold the newspaper, phone book, or direct-mail postcard showing their advertisement.

Although traditional dental advertising strategies are familiar, they have three distinct disadvantages to newer strategies. First, traditional dental advertising strategies are expensive to produce in terms of time and money. For example, television or radio commercials require weeks or months planning, scripting, casting, recording, and editing. Similarly, direct mail, phone book ads, and newspaper ads require weeks or months of research, planning, design, production, and distribution. Thus, you can be thousands of dollars out of pocket and have weeks or months invested before knowing if you will see a single dollar of benefit from your campaign.

Second, traditional dental advertising strategies are inflexible. If your television ad isn’t working, you can adjust the frequency you show it, the time of day or day of the week you show it, and the program you show it on, but you are stuck using the footage you already recorded unless you spend additional time and money reediting or rerecording. If you want to adjust your offer on a direct mail campaign, you essentially need to start over.

Third, traditional dental advertising strategies are inefficient. In addition to being expensive and inflexible, your ability to target the right audiences for your advertisement is limited. That’s because audiences for television, radio, newspapers, phone books, other publications, or even direct mailing lists are broad. They may have some general common interests or be located in a general area, but the vast majority of people you will pay to reach will be highly unlikely to want you as their dentist.

Local Networking Strategies for Dentists

One local strategy I use in my practice is networking. This includes networking events, hosting charitable drives, and organizing a group to participate in a local race or other event.

The benefit of these events is that you can choose events in your local area where people you want to meet are likely to gather while at the same time using it as a fun activity for you or your team. Thus, even if you don’t attract a lot of new patients from the event itself, you can have fun and build stronger bonds with your team or other local business owners.

For a team activity such as a food drive or road race, you and your team can also wear office T‑shirts to build your brand and get noticed, collect email addresses from potential patients so you can follow up with them through a newsletter or Facebook ad campaign, and exchange business cards with local business owners to help each other grow.

Another advantage to local networking over traditional advertising is you could spend less time participating in fun, team-building networking events than it takes to even design a traditional ad. Additionally, the connections you make at an in-person event will be much stronger than you can make through a television, radio, or print ad.

Using Sponsorships to Grow Your Dental Practice

Although similar to traditional advertising in that the audience of your promotion will be broad, sponsoring offers some important advantages to traditional advertising that can make it much more effective.

First, sponsorships generally don’t require significant production or preparation. When you sponsor an event, you’re usually listed as a sponsor on an event or local sports organization’s website and printed materials, such as event agendas or schedules. Sometimes you’re also offered an opportunity to speak or have a physical presence at the organization’s events.

Second, sponsorships can help your website get more traffic. For example, if a popular event includes a link to your website on their website, people have an opportunity to click over to your site from the event’s web page. In addition, even if people don’t link directly to your website, having a link to your site from another web page can help your site appear on more search engine results because one of the measures Google and other search engines use to determine which websites are most relevant are how many sites link to it.

Third, sponsorships can help you make a meaningful impact in your community while simultaneously being a great local networking opportunity. If you want to attract pediatric patients, sponsoring charitable events focused on empowering children could be a great way to network with people who are influential with parents in your community.

Strategic sponsorships are, thus, great opportunities to support causes you believe in while simultaneously positioning you and your practice in front of the people you want to get to know you.

Using Sponsorships to Grow Your Dental Practice

Joint ventures are ways for you and other local business to help each other grow. My two favorite ways to do this is through and strategic alliances and host beneficiary programs.

With a strategic alliance, you and another local business that serves the people you want to attract to your practice promote each other’s business. Many local businesses love these types of mutually beneficial relationships with trusted partners, because they are easy ways to find new customers and help their customers find other great local businesses like yours.

You can agree to each have cards or flyers for each other’s business or offer a special promotion to each other’s customers or patients. For example, my practice partnered with a local bridal shop and offered brides a deal on teeth whitening. That was a very successful alliance!

Host beneficiary programs are similar to strategic alliances; however, instead of offering a deal to the customers of another local business, you offer it to their employees. For example, we partner with local banks, investment firms, associations, and even bakeries, to offer employees a special promotion. This creates a great win-win-win situation. Your new patient benefits by getting a special promotion, the other business looks great for being able to offer this additional employee benefit, and you get new patients.

The best part of joint ventures is they don’t cost anything or take time to promote. All you need to do is decide what you want to offer and reach out to a local business to present your mutually beneficial opportunity. Start with a business with which you or a team member already has a relationship. That will be the easiest way to get started. Offer to email something they can easily share, like an email they can forward to employees or a simple flyer they can print and post on their wall!

It’s that easy. In fact, every dentist can have a strategic alliance or host beneficiary program live this week.

Using Dental Internet Marketing to Grow Your Dental Practice

Dental internet marketing is the strategy of using the internet to market your practice. In some ways, internet marketing can replace traditional advertising activities such as television, radio, and phone-book ads.

In other ways, internet marketing is a great way to take some offline activities online, such as participating in online networking groups like my free Dental Marketing and Profits Facebook group, where thousands of dentists and I help each other build better practices. Although little can replace the deep impact of in-person connectivity, the internet helps us connect with people easier and more often by removing many of the barriers that keep people from connecting in person, such as physical distance, expense, and even travel time.

Ever since I discovered the power of Facebook for dentists, my practice has focused virtually all of our marketing dollars on using Facebook to regularly attract patients. My team and I have also helped thousands of other dentists do the same. Because the internet is so powerful and important, I will address the best dental internet marketing techniques in their own section.

Dental Internet Marketing

Dental Internet Marketing

Dental internet marketing is the concept of using the internet to attract people to your practice. The most common examples of dental internet marketing techniques include search engine marketing and optimization, or SEO for dentists, social media marketing for dentists, email marketing for dentists, and online funnels for dentists. Although the technical terms might seem intimidating at first, the reality is each of these things is just another way to position your dental practice in front of the right people to attract them to come to your practice.

The main benefits of dental internet marketing over traditional marketing techniques are speed, flexibility, and cost. You can get started with any of the most common dental internet marketing techniques in a matter of minutes without having to invest thousands of dollars and, in most cases, without having to wait months or longer to see any benefit.

Here are the five most common categories of dental internet marketing for dentists.

Social Media Marketing for Dentists

Social media marketing can take several forms and fit any marketing budget. For example, any dental practice can build a Facebook page for free. After setting up the best Facebook page for your dental practice, you can start posting for free right away. The best Facebook posts are interesting and engaging text, image, and video posts that share your practice culture and let people know what makes you different.

In fact, you can get started with Facebook even if you haven’t opened your practice doors yet. One of my team’s dental-marketing clients started posting about her story and vision for her practice as she built out her office and had hundreds of leads and over fifty appointments scheduled before she even opened!

Although Facebook is by far my favorite, other social media sites like Instagram, Twitter, and Pinterest also allow you to build a free profile and share content for free!

One reason Facebook is my favorite social media site for dentists is because of its powerful ads platform. Facebook ads are so powerful because the speed, cost, and control you have over every aspect of your ad campaign, unlike with traditional ads.

Facebook allows you to look into, control, and adjust nearly every aspect of your ad campaign in a matter of a few clicks. You can even run multiple versions of the same ad, a practice called split testing or a/b testing, where you change one part of an ad and leave the others the same to see what versions work best. For example, you can send the same offer to the same group of people but use four different images, and Facebook will show you which image performs better. When you find the best version, you can shut off the worst-performing ads with one click. You could also use the same image and target audience, but change the offer to see which offer works best. The options are endless.

With traditional advertising, every new version could require weeks or months and cost thousands of dollars to test. With Facebook, you can do it for free in a matter of seconds.

Additionally, Facebook allows you to have a lot of control over your target audience. This helps you only target people who you believe are likely to want to take you up on your offer. For example, you upload your patient list for ads about new or additional procedures that current patients are more likely to want than strangers with whom you haven’t built the right level of trust. You can also use your patient list to exclude current patients from new-patient promotions to avoid upsetting current patients by those offers.

Finally, another reason Facebook ads are so great is because of how they charge you. Not only are their costs traditionally much lower than other platforms, they also let you choose what action you want your ad to encourage, such as link clicks or video views, and will only charge you when that result occurs.

With all these options, Facebook has proven to the best and most flexible place to market your dental practice, starting from its free Facebook pages to its flexible, sophisticated ads platform available.

Creating Video Facebook Posts for Your Dental Facebook Page

Funnel Marketing for Dentists

Online funnels are a powerful way to shorten the time and effort necessary to turn strangers into patients. Like Facebook, funnel marketing has become a core marketing activity in my dental practice as well as an activity my team and I have helped other dentists work into their practice. They are so powerful that I believe every dental office needs an online marketing funnel.

This is because online funnels help you automate many of the steps every person goes through before becoming a patient. First, they become aware of you, either through a personal connection or marketing campaign. Second, they become interested in something you have to offer. Third, they decide to engage with you by calling your office, visiting your site, and learning more about you. Finally, they make an appointment for treatment.

This process can be time-consuming and expensive if it’s all done manually—in person or on the phone. With funnels, however, you can automate much of the process using a series of web pages that walks people through the pretreatment process.

Funnels can be created for any number of purposes. You can use a funnel to promote a specific high-value procedure. You can use a funnel to build an email list of people to contact if you need to fill last-minute cancellations. No matter what your goal, you can design an automated funnel to help you lower the time and money you need to spend accomplishing your goal.

Building a dental marketing funnel is less complicated than it sounds and can be done using simple drag-and-drop software called ClickFunnels. (You can get a free trial to ClickFunnels right here.)

If you haven’t built an online marketing funnel for your dental practice, here’s how you can get your first funnel live this week. If you need more help, you can access my Funnel Mastery course by getting your 14-day trial to in Delivering Wow U and join my free Dental Marketing and Profits Facebook group to get help from thousands of other dentists growing their practice. If you want even more help, my team and I help many dentists implement funnel marketing into their practices and would be honored to help you, too.

Email Marketing for Dentists

Email marketing is a simple but powerful tool for dentists. The simplest form of email marketing is a newsletter you use to communicate with your patients. Sharing news, events, reminders, and last-minute appointment opportunities with people will help you stay top of mind, strengthen relationships with patients, and communicate promotions to people who already know, like, and trust you.

In addition to communicating to your patients and making offers that are best presented to existing patients, your email list can help you improve Facebook advertising results. To do so, you would need to upload your email list to Facebook’s ad manager. Facebook will then create a custom advertising audience consisting of people on your email list who have Facebook accounts.

This is a powerful audience to have in Facebook for three reasons. First, people are more receptive to ads in Facebook than they would be if you put an ad in an email to them. Second, not all email gets opened, so if you only make offers in email, it’s likely that much less than half of your list will see it. Finally, in addition to the custom audience of your email subscribers, Facebook can create a second audience of people who have things in common with your email subscribers that Facebook thinks make them a good prospect. Facebook calls this a “lookalike” audience.

Finally, you can use email to act as an online marketing funnel for offers that aren’t suited to be delivered through a series of web pages. For example, a teeth whitening funnel could consist of a Facebook ad to a webpage that promises a coupon to people who enter their email and delivers a printable coupon on a second webpage that the prospect is directed to after they enter their email. With this type of funnel, a long email sequence is not necessary.

With a higher-priced procedure that typically has prospects needing to be prequalified and have several questions answered, you aren’t likely to have your best results by a series of web pages delivered minutes apart. You’re likely to get better results if your funnel is designed to put people into an automated email sequence that builds trust with people over a number of days or even weeks, answering questions, sharing testimonials, and showing them your practice is qualified and trustworthy. In this case, your process might include a Facebook ad to a webpage promising to send information by email and then a sequence of five emails that are sent to people over a number of days or weeks.

Email marketing is a powerful tool for dentists for these and other reasons. If you haven’t started using email to market your practice, using it to regularly communicate with your patients, make your Facebook ads more effective, and deliver automated funnel sequences yet, is a simple and great way to start!

Search Engine Optimization and Search Engine Marketing for Dentists

Search engine optimization, or SEO, and search engine marketing, or SEM, are two of the most misunderstood internet marketing activities for dentists. Although closely related, SEO and SEM are very different.

SEO involves engaging in online activities that are known to get noticed by search engines. In general, five activities help you get noticed by search engines in a way that matters to dentists. These include local citations optimization, online review marketing, content writing, link building, and website optimization. These five things, which I’ve listed in order of how much technical knowledge is involved, create a robust online presence that search engines notice.

Local Citation Optimization

Local citation optimization means making sure your practice name, address, and phone number is consistent across all listing websites, such as Healthgrades, Google My Business, and Yelp!. This is important because having the same information about you across many sites will communicate relevance to search engines when someone searches for “best dentist in [your area].” Optimizing your local citations is easier than it sounds. In fact, software like Birdeye, which also helps make online review marketing easy, can help you optimize dozens of sites with ease.

Online Review Marketing

Online review marketing is another way to move up the search results, especially with Google reviews. They also make a strong impression on people who find you and see all those gold stars! Although it sounds like it might be a lot of work, software solutions like Birdeye helps make online review marketing easy.

Local Citation Optimization

Local citation optimization means making sure your practice name, address, and phone number is consistent across all listing websites, such as Healthgrades, Google My Business, and Yelp!. This is important because having the same information about you across many sites will communicate relevance to search engines when someone searches for “best dentist in [your area].” Optimizing your local citations is easier than it sounds. In fact, software like Birdeye, which also helps make online review marketing easy, can help you optimize dozens of sites with ease.

Link Building

At its most basic term, link building means getting other websites to link to your website. Search engines notice when this happens and consider sites that other sites link to more reputable than others. The best way to build links is to build great content that earns you those links. You can also email articles to owners of other sites that talk about dental care and ask them to consider linking to it. This can be time-consuming if done by yourself and manually; however, reputable SEO companies can help you do this. This is not a tactic I suggest dentists spend a lot of their own time pursuing, but I include it here for completeness.

Website Optimization

Optimizing your website for SEO is also a very technical practice that I suggest leaving to the pros. Generally speaking, website optimization involves making sure your website is set up in the back-end such that search engines will notice and understand what your site is all about. This relates to things like setting up how your website structures URLs, or the specific web addresses for each page, how your text is formatted, and how your images are presented. Optimizing your site for SEO is a technical exercise that is best left to the experts.

Search Engine Marketing

Search engine marketing, or SEM, has a similar goal to SEO, but a different approach. Essentially, SEM involves paying search engines to appear when people in your area search for certain terms.

For example, if you want to appear when people in your area search for “teeth whitening” or “best dentist in [your area],” you can pay search engines to appear on the paid results they display on the search results page.

This can be a very fast and effective way to get noticed in search engines, but it’s not without its downfalls. For example, it’s a bit of a sophisticated practice to know exactly how to research the search terms that will give you the best results, so it’s often best done by engaging a reputable dental marketing company to help. It can also be costly up front, either because you get subpar results through costly trial and error or by having to pay a dental marketing company up front. Finally, it only works when you pay. If you stop paying, your phone stops ringing. With search engine optimization, it takes a little longer for search engines to notice you, but your benefits generally last much longer and don’t require you to keep paying to keep getting results.

How to Come up with Dental Marketing Ideas for Your Practice

How to Come up with Dental Marketing Ideas for Your Practice

Now that we’ve talked about dental marketing, how it differs from just advertising, and some of the best and most effective dental marketing strategies you can use, you have more tactics than you need to get better marketing results, in less time, and for less money.

Now all you need are dental marketing ideas for your practice. In the simplest terms, the best dental marketing ideas come from taking four steps.

  1. Decide where you want to go.

A great idea for one practice could be a terrible idea for yours. For example, discounts for basic services are unlikely to attract high-end patients. Similarly, new patient promotions are better for startup practices than for busy existing practices looking to promote higher-value services. Thus, the first step to coming up with great dental marketing ideas is to decide where you want to go.

What types of patients do you want? What types of procedures do you want to perform? What do you want to be known for? What do you need? Do you need brand awareness? Do you need more patients? Do you need different patients? Take some time to decide where you want to go.

You can get more info on walking through this thought process right here or join my free Dental Marketing and Profits Facebook group where thousands of dentists and I help each other build better practices. You can also find more information about my journey here.

  1. Identify the resources you have to market your practice.

Dental practices have internal and external resources. Internally, who on your team is tech savvy? Who has relationships with local companies? Who has relationships with writers, journalists, or other local influencers? Your internal resources will make some marketing strategies easier for you. Those could be a great place to start.

Externally, what relationships do you have with dental marketing companies or experts in things like search engine optimization, search engine marketing, Facebook ads for dentists, funnel building, or email marketing for dentists? There are many marketing companies. The key is to find a reputable one, preferably one that focuses on dental practices, like my team and I do for Facebook ads, online funnels, and email marketing.

  1. Once you start, evaluate what you’ve been doing and what’s working.

When I first got started with Facebook ads, I shifted some of my advertising budget from traditional marketing to Facebook in order to decide where to focus my marketing dollars moving forward. My results were so much better with Facebook than with other methods that I shifted my entire budget to Facebook ads and haven’t looked back. We still do other marketing activities, such as strategic alliances and community events, but our advertising dollars all go to Facebook.

If you’ve been marketing, you may want to shift some time and money into testing new things. As you find things that work better, shift more time and money to those activities and continue to experiment.

  1. Decide what strategies you will move forward with.

With so many options, it’s easy to overcomplicate things and end up wasting time and money. For that reason, I encourage you to keep it simple. Choose no more than three things to focus your time and money on, especially as you are getting started.

For example, if you’re currently marketing, keep what’s working best for you and test out one or two other things, such as choosing a couple of local companies for host beneficiary or strategic alliance efforts.

If you haven’t started dental internet marketing, consider using Facebook ads to present a simple offer to current patients by uploading your patient list to Facebook ads manager. You can find out exactly how to do that in my Facebook Mastery course by signing up for your 14-day trial to Delivering Wow U. You can also join my free Dental Marketing and Profits Facebook group where thousands of dentists and I help each other build better practices. Finally, for more free info on using Facebook for dentists, check out my free guide, Facebook for Dentists: The Definitive Guide to Regularly Attracting New Patients to Your Dental Practice right here. If you’d rather outsource it to a reputable and experienced team, my team and I would be honored to help you.

As you get more comfortable, consider using more email marketing and online funnels for your practice. Again, my Funnel Mastery course in Delivering Wow U and my free Dental Marketing and Profits Facebook group are great resources to help you, or you can work directly with my team and me.

Don’t let so much information keep you from getting started! You will be much better off by implementing one or two simple tactics and going from there than to try to do everything at once.

Should You Hire a Dental Marketing Company?

Hiring a dental marketing company

Hiring a dental marketing company is not for every practice. Before hiring a dental marketing company, it’s important to evaluate both the marketing company and your practice to make sure it would be worth it to you.

Some of the benefits of hiring a dental marketing company include that reputable marketing companies are up to speed on the best and most effective ways to promote your practice. Especially with online marketing, things change fast. Thus, by using a reputable dental marketing company, you can get the benefit of the latest tactics and information. You can also get the benefit of their work with other clients. As they test offers and tactics, they’ll learn better ways to market and can apply that institutional knowledge to help you. You can’t get that on your own.

Also, from a lifestyle perspective, dentists have a lot of pressures on them. Between running a business, leading day-to-day operations, and treating patients, we have very little time to do things we love and spend time with our family. Outsourcing saves the time it would take to educate yourself, implement, evaluate, and adjust marketing campaigns to someone who does it all day every day means that you can not only get a better return on your investment but also can have more personal time for yourself or your family.

Finally, dental marketing companies are evaluated by the return on investment they earn for you. They’re thus solely motivated to produce for you, not just implement whatever plan you come up with, as internal team members might be.

For these reasons, I highly recommend considering a dental marketing company for some of the more technologically involved activities, such as Facebook advertising, online funnels, and some email marketing. This is why my I built my dental marketing team around helping dentists with these key activities. These are the highest-impact marketing strategies available and the ones where a good dental marketing company can make a good impact.

In addition to Facebook, funnels, and email marketing, using software like Birdeye to make local citation management and online review marketing easier is a low-cost, high-impact investment into attracting patients.

While dental marketing companies can help lift the burden of marketing from your shoulders and free you and your team up to do what you do best, using one does require an investment of money.

Thus, if money is tight and you don’t have the ability to free up marketing dollars from lower-impact activities to hire a dental marketing company, you could start with some of the free and local marketing activities and experiment with a few dollars until you free up money to invest in a good dental marketing company.

If you have questions about dental marketing companies, my team and I would be happy to connect with you.

Are You Ready for Simple but Powerful Dental Marketing?

Are You Ready for Simple but Powerful Dental Marketing?

The best dental marketing plan is to keep your marketing simple. My team has helped hundreds of dentists increase profits, attract new patients, improve social media presence, and lower their advertising costs, and we would be honored to connect with you.

If you’re comfortable doing it yourself or having your team do it with (or for) you, I’ve created a complete online learning center called Delivering Wow U with full step-by-step instructions on everything you need to run and grow your dental practice.

The training in Delivering Wow U covers:

  • Facebook for dentists
  • Facebook marketing for dental offices
  • Email marketing for dentists
  • Online reviews for dentists
  • Dental office SEO
  • Facebook Messenger bots marketing
  • How to create a 12-month marketing plan
  • How to create an in-house dental plan
  • How to set up strategic alliances
  • How to recruit and train a R-O-C-K-S-T-A-R team
  • How to get your team aligned with your vision
  • How to create consistent systems and KPIs
  • How to get your patients to say “Yes!”
  • How to reverse engineer your production goals
  • How to set your fees based on margins
  • How to save on dental supplies
  • How to decrease overhead
  • How to create a practice that can run without you
  • And more!

In addition to the learning center, Delivering Wow U also includes private forums to get advice and feedback from me, my team, and other Delivering Wow U members; free social media images to share on your channels and make your social media marketing even easier, and a roadmap to walk you through building your dream practice!

If you’re ready to get started, please do! We offer a no-risk, 14-day trial to Delivering Wow U. During your trial, you can get started with my Facebook Mastery course, which covers these topics and more!

You can also join my free Dental Marketing and Profits Facebook group, where thousands of dentists and I help each other build better practices