Have you ever wondered if there is a “golden hour” to post on Facebook? In other words, is there a specific time of the day when your posts will get the most engagement? I get asked this question a lot, and I really wanted to address it in this podcast episode. However, like last week,…Read More
This podcast episode is all about all Facebook marketing and specifically Facebook for dentists. It brings you a ton of information and a ton of value – definitely an episode not to be missed if you want to learn more about leveraging Facebook to grow your dental practice. The podcast episode is a rebroadcast of…Read More
In this interview with Michael Stelzner, I share why Facebook Marketing is so powerful for local businesses, including dental offices. Why Local Businesses Need to Go Beyond Review Sites If your new patients hang out on Facebook, that’s where you need to be. People aren’t hanging out on Yelp or Google. Most people check Facebook…Read More
When building a dental practice, most dentists know to hire team members like dental assistants, hygienists, other dentists, lab technicians, administrative personnel, and dental specialists like oral surgeons or orthodontists. Those team members help take care of day-to-day operations of your practice, so you don’t need to do everything yourself. They’re vital to building a practice to run without you. They also provide the capacity for you to grow your practice because you can’t grow a practice unless you have the ability to serve more people. If you want to grow your practice exponentially, however, you need to have two other types of people involved.Read More
Facebook has once again changed it’s algorithm…which determines what people see in their news feeds. Facebook has stated that they will start to give priority to posts from friends and family, and place them at the top of news feeds. They’ve also stated that they want to make sure that users are getting informative and entertaining content.Read More
Many dentists want to know, do Facebook likes matter. Is focusing on growing your Facebook community worth your time and investment? Well, after building a phenomenal dental practice that has over 50,000 Facebook followers and consistently getting a 1500% ROI on Facebook, I have to say it absolutely matters!Read More
Here I discuss which forms of marketing work as well as where to start. I discuss which forms of Marketing give the best ROI, and well as how to calculate ROI. I discuss the role of targeted marketing, and how it can help you to reach your ideal audience and grow your new patient list.
A lot of time is given to common mistakes that dentists make with Facebook, as well as how that impacts their new patient numbers. A special focus is given to how to determine your marketing budget.Read More