Many dentists want to know, do Facebook likes matter. Is focusing on growing your Facebook community worth your time and investment? Well, after building a phenomenal dental practice that has over 50,000 Facebook followers and consistently getting a 1500% ROI on Facebook, I have to say it absolutely matters!Read More
Facebook has just announced 3 BIG new features which they will be rolling out to Facebook Live, their live-streaming platform built into Facebook.
The platform will soon let you do two-person remote broadcasts, pre-schedule your streams and create a virtual waiting room for viewers and broadcast with MSQRD’s face masks.Read More
On today’s show Dave and I discuss why every dentist needs to be on Facebook as well as what it takes to be “Likeable” on Social Media. Here we discuss exactly what should be shared on social media to be successful as well as why social media is like “word of mouth on steroids”. We also discuss the importance of having great people skills, and mastering the “Art of People”.Read More
If every time you gave me $5 I gave you $10 back, how many times would you give me $5?
Sometimes you may hear dentists say, “Oh Facebook doesn’t work, or Instagram doesn’t work,” and so you assume those are not worth your time… But maybe it’s not working because their posts are not engaging…
Maybe they stopped too soon…Read More
I have said this from early 2016, and it was stated very clearly at Social Media Marketing World, the largest Social Media Marketing Conference in the world. This is the year to get your practice on Facebook, as there are some massive advancements happening that can allow you to connect with your future patients in a powerful way.Read More
With every stream that you do, your subscriber numbers will increase, your videos will be shared, and there will be a ton of new likes to your page as well as plenty of engagement. And guess what happens when you get more engagement? Facebook sees your page as relevant, and more of your posts get seen organically in your fan’s feeds.Read More
But here’s how Facebook Live is a game-changer! Once the livestream is complete, the video will post on your practice’s Facebook Page just like your regular videos. This means that your fans can continue to engage with your video and ask questions even after the live steam is complete. You can also boost your replay with ads. And here is the kicker. Your fans can SHARE your video. (Talk about going VIRAL!)Read More
This WEEK is ALL about VIDEO, and the importance of Video in growing your brand. Are you using Video to grow your brand? If not, you are missing out on a fabulous opportunity to connect with your audience. This includes your patients, and your soon to be patients. As dentists and businesses owners, you have to do video. The great thing about video is that it allows you connect with the most people. They are able to see and hear your message and feel your passion. I often talk about being an early adopter. Video is the next BIG thing. Facebook, Instagram, Twitter and Snapchat are telling us that this is where we need to be.Read More
Photos receive 53 Percent more likes on Facebook than the average posts and 84 percent more link clicks. Some of you might be asking, What are the “rules” for posting pictures on Facebook? Obviously not patient photos, but those similar to the pictures found on a Google Search or on Pinterest. So if you know that you don’t want to violate any copyright laws, and you’re just not sure how to play fair. Here’s a little known Google Secret!!Read More
In this episode of the Delivering WOW Dental Podcast, Dr. Anissa Holmes talks about a game changer for your dental practice – Facebook ad targeting. Dr. Holmes discusses why you must test and measure every strategy that you use to market your practice, as well make sure that you clearly define your target audience.